TalkPoint and the Publishing Industry
Enable your advertisers to reach your readership through a cost-effective, advanced marketing channel that goes beyond traditional print or banner campaigns. By offering sponsored Web seminars to your advertisers, you're enabling them to expand their marketing reach for a lower incremental cost than with other channels. You're also offering them results that are measurable. A Webcast delivers the face and voice of a presenter and/or panel together with text, graphics and audio or streaming video over the Internet enabling you to broaden your content while your advertisers extend their brand.
More information about:
To be contacted by a sales representative
contact us online
or call 866-323-8660
Solutions That Work
For Publishers
TalkPoint's Web seminars allows publishers to:
- Capture a larger share of your advertiser community's marketing budget, generating incremental revenue
- Deliver high margins from sponsorship through TalkPoint's cost effective pricing
- Increase your value as a marketing outlet by offering enhanced service options
- Stage events easily, using TalkPoint's full production capabilities or through simple self-service
- Grow your subscriber base through engaging content
- Make your Web site "stickier" and more interactive by adding seminar content.
For Sponsors
TalkPoint's Web seminars provide sponsors with a measurably
effective marketing tool that:
- Reaches highly qualified prospects and partners
- Generates detailed sales leads, for a fraction of the cost of traditional methods
- Complements print advertising campaigns with timely and interactive information
- Differentiates sponsors from their competitors
- Connects to potential customers to gain valuable market feedback
- Provides a high and measurable return on marketing investment
